Five Four in the Wall Street Journal

My good friends and fashion brand Five Four just had a very enlightening article in WSJ, about how they've strategized to brave the economic storm, particularly in an industry that's very recession-vulnerable. Read the guys' thoughts here. There's Andres, Dee and myself the other week..

Expansion

Yesterday, I jetted up to Sunset Plaza to meet up with Marc Lotenberg, CEO/Founder of 944 Media. Forget the suit, the kid's hip, and only 29!




Walked over to Cafe Primo to enjoy the outdoors..



And work..



And eat. Roasted beet salad, hearty for some greens!



Later in the night, met up with Mr. Arnold again. Obviously something's in process. But what?



Stopped by Hyde, right away ran into my Five Four family. There's Dee..



And J Dubb..



Remember the Five Four Project? No? It was a viral commercial I directed for these guys. Here it is..



Have a great Sunday.