Danny Lee Lives

Monday, November 29, 2010

Black Friday

Here's a new video from the annual, and absolute frenzied, Black Friday sale at The Hundreds' LA store. I've seen this brand grow from a tiny t-shirt operation to the full-fledged lifestyle brand it is today. But the most inspiring thing is this whole new generation of kids completely gung-ho over, well, threads. Watch..

Wednesday, November 17, 2010

Holly's in My World

The other day, we shot the next installment of The Hundreds commercial campaign, this time a behind-the-scenes shoot with ex-Playmate Holly Madison, made famous by the hugely popular E! show "Girls Next Door". Coincidentally, I'm working on a television show produced by the same company that produces her show, with another Playboy talent. Can't spill the beans quite yet. Back to Holly, evidently she's a huge fan of the brand, which at first was shocking. Pleasantly shocking. The video won't drop until next year, but here are some sneeks to tide you over..



There's Ashley, formerly of Krew, now The Hundreds' newest marketing director.


More Holly..


Stay tuned.

Thursday, November 11, 2010

"Call of Duty: Black Ops"

So waited a day to circumvent the lines, and last night picked up my copy of the new "Call of Duty: Black Ops"..


For those not too familiar with the COD series, this installment was created by Treyarch, the game developer who trades off with Infinity Ward in pumping out the addictive first-person shooter. To put it simply, Infinity Ward is the superior developer, solely responsible for all of the Modern Warfare installments of the COD series. Most of the others, all set in historical wars, are made by Treyarch. Black Ops feels like a horizontal move for the series. While set in new environments such as Vietnam and Cuba, it feels suspiciously too close to Treyarch's last installment World at War...


People say 'Black Ops' is sick because of the new crossbow...


I say big deal. There's also many historical inaccuracies such as the Hind Helicopter, which wasn't even in flight in 1968. Treyarch's cursed with limited foresight and having it's hands tied with old weaponry. I personally think Activision should just hand over the entire series to Infinity Ward. Here's a scene from Modern Warfare 2's multiplayer Favela level..


Black Ops feels nothing more than a new map pack. Yet, I'll still be playing because it's still solid and a brand new world to explore, plus you can't return opened merch at Gamestop! My XBOX Live handle is 'DRUNKNGUNMN78' - come find me.

Tuesday, November 9, 2010

Public Label Fall/Winter 2010

Deep apologies for the silence - things have been hectic! New video for the Fall/Winter 2010 collection of The Hundreds' Public Label brand. The song is by Dead Meadow..